Nier Automata Dead By Daylight Crossover Launch [2026 Update]

As originally reported by Polygon, Square Enix has officially expanded its intellectual property crossover portfolio by bringing the acclaimed cast of Nier: Automata into Behaviour Interactive's asymmetric survival horror title, Dead by Daylight. Launched on October 6, this high-profile collaboration introduces cosmetic outfits modeled after android protagonists 2B and A2, alongside the iconic character Emil, into the realm of the Fog. This strategic initiative highlights a broader industry trend where publishers utilize high-value cross-franchise character integrations to sustain player retention and revitalize live-service multiplayer environments. Similar to how demonstrates the market utility of recognized gaming IPs, Square Enix’s ongoing licensing of 2B across major titles reinforces the character's long-term commercial appeal. Dead by Daylight players can immediately acquire these themed outfits via the in-game storefront, marking another high-impact crossover event within asymmetric competitive gaming. The arrival of these skins provides survivor mains with fresh cosmetic customization options while expanding Behaviour's external partner roster.